Introducing LAVA Yuva Star: Elevating the First-Time Smartphone Experience

15cm (6.75’) HD+ Notch Display for immersive visuals
Octa-core UNISOC 9863A Processor with 4GB+4GB* RAM
13 MP Dual AI Rear Camera and 5 MP Front Camera
Premium Glossy Back in three colour variants – White, Black, Lavender

New Delhi, India, 6^th August 2024: Lava International Ltd., the leading homegrown smartphone manufacturer, expands its Yuva series with the new Lava Yuva Star. Priced at INR 6499, this smartphone is designed to cater First-time customers with enhanced performance and impressive aesthetics, democratizing the smartphone experience for the masses. The product is available pan India across retail outlets starting August 2024.

Mr. Sumit Singh, Product Head, Lava International Ltd., said, “Yuva Star represents our commitment to offering high-quality, affordable smartphones to first-time buyers and budget-conscious consumers. With a focus on performance, style, and user experience, Yuva Star is poised to become a favourite in its segment. We are hopeful our customers will like the product features, design elements and the overall experience of Yuva Star.”

The Yuva Star features a vibrant 17.15cm (6.75”) HD+ Notch Display, ensuring clear visuals for all your entertainment and study needs. The premium glossy back design, available in three colour variants - White, Black, and Lavender, provides for an elegant look and feel to the product. Equipped with a 13 MP Dual AI Rear Camera and a 5 MP Front Camera, Yuva Star enables users to capture stunning photos and selfies. Various shooting modes, including AI, HDR, and Panorama, offers better photography exposures.

Powered by the Octa-core UNISOC 9863A Processor and paired with 4GB+4GB* RAM, Yuva Star ensures smooth multitasking and lag-free performance. The smartphone also offers ample space with 64GB internal storage for apps, photos, and videos. Yuva Star boasts a long-lasting 5000mAh battery for a seamless experience throughout the day.

Additional Features:

Side Fingerprint Sensor and Face Unlock: For quick and secure access
Android 14 Go: Enjoy a clean, user-friendly interface with regular software updates
Bloatware Free: No pre-installed apps for increased safety and better UI experience

Free Service @Home

Following brand’s consumer-first philosophy, Lava will be offering Free Service @Home for Yuva Star users, pan India alongside attending user concerns at Lava retail outlets. To avail at home service, follow the link: https://www.lavamobiles.com/lava_service_at_home/

Spec Sheet

Specifications	Details
Screen Size (")	17.15cm (6.75”)
Display type	Notch
Display Resolution	HD+
Processor	UNISOC 9863A
Processor Core	Octa
Camera (MP) Back	13 MP Dual AI
Camera (MP) Front	5 MP
RAM(GB)	4GB+4GB*
ROM(GB)	64
Charger	10W
Fingerprint	Side
Charger type	Type C
Battery(mAh)	5000
Android	14 Go

About Lava International Limited

#ProudlyIndian l Made in India, Made for India

Lava International Limited, headquartered in Noida, Uttar Pradesh, is a pioneering mobile handset and solutions company in India, founded in 2009 with the vision to empower individuals. The company's corporate office and manufacturing facility, equipped with a production capacity of 42.52 million handsets per annum, are strategically located in Noida. Lava's commitment to innovation is reflected in its two state-of-the-art research and development centres in Noida, housing dedicated teams in software and hardware design. The company's extensive nationwide presence is facilitated by a robust retail network of 1.65 Lakh retailers, directly served by over 1000 distributors, and supported by a vast after-sales service network of 800+ professionally managed service centres.

Beyond smartphones, Lava is expanding its product portfolio to include smartwatches, neckbands, Probuds, and an extended True Wireless Stereo (TWS) segment. The brand's credibility is underscored by being ranked the 'Most Trustworthy Brand' in the CMR Retail Sentiment Index.